We’ve had our finger on the pulse of the DMC industry for quite a while, and the consensus is pretty clear: DMCs are extremely busy right now. That sounds like good news, but the reality lies in the fact that there is a pretty big difference between being busy and being productive. Often, being busy is a sign that productivity isn’t quite where it needs to be. Which side of the line do you find yourself standing on?
How does your hotel deal with the flood of e-RFPs?
It’s hard to believe hotels face a problem with receiving too many leads, but it’s a real issue. Thanks to the recent rise of electronic RFPs, planners can send a request for proposal to any number of hotels in different locations around the world. This has led to a huge rise in the number of RFPs hotels receive each year, and they’re forced to respond to this influx without additional resources. Fortunately, there are solutions available that make it possible to capitalize on the deluge of leads while ensuring no opportunity slips through the cracks. Continue reading
How much is efficiency worth to your hotel?
How does your hotel measure efficiency and success? Whether it’s in your annual sales, your operating costs, or your growth, you’re probably looking to improve on those metrics. One thing there’s never enough of is time, so what you get out of each available minute is extremely important. Is your hotel doing everything it can to work more efficiently and accomplish more? The solutions you need are already here, and they’re closer than you think.
Hooklu at the 2014 Mountain Travel Symposium
The 2014 Mountain Travel Symposium in Breckenridge was a huge success. It was great to see so many of you there. There are a lot of changes taking place in the hotel industry, and technology needs for hotels are constantly increasing. Hooklu is designed to help your hotel meet these emergent needs, so take a look and learn more about electonic proposal delivery and technology solutions today.
How much is efficiency worth to your DMC?
How does your DMC measure time? Is it in the amount of business you do? What about in operating costs such as payroll? How about in growth and opportunity? Whatever metric you use, it’s likely you sometimes feel like there aren’t enough hours in the day to do everything. Nobody can create time out of thin air, but there are things you can do to get more out of every available minute and maximize your DMC efficiency. What you do with the time you have is entirely up to you.
Don’t react to trends. Set them.
What did you envision your DMC would look like five years ago? What does it look like today? Chances are things have undergone some significant changes — both on the exterior and under the hood — that have significantly altered the way your DMC looks and operates, and it’s likely there are some solutions you wish you’d adopted a lot faster.
See What’s New for May, 2014
VIPER enters partnership with Pow Wow Smart
Park City, UT – Mar 1, 2014 – VIP Event Resources (VIPER) has entered into a partnership with Pow Wow Smart (www.powwowsmart.com), a comprehensive technology platform delivering innovative ground transportation solutions for meetings, conferences and events. Combining Viper with Pow Wow Smart gives DMCs and meeting planners access to a robust suite of services that will drastically enhance efficiency and streamline business operations.
Dynamic Sales Content will change the way you do business.
The age of digital information has ushered in an unprecedentedly competitive sales environment. Easy access to a virtual treasure trove of offerings is just a click away in many cases. In this era where people are willingly bombarded with B2B marketing content, it’s essential to make yours stand out to avoid being lost in the shuffle. Dynamic sales materials and engaging delivery environments are vital to reaching the clients who keep our businesses running.
Make the most of your brand identity.
What’s your brand identity look like? If you have any hesitation in answering that question, it could probably use an overhaul. Now, this isn’t referring to the services and products you provide, but rather what those look like to potential clients. Increasingly, you only get one chance to influence someone and make a sale, so do everything in your power to make sure you’re getting it right.